Reading an image - media codes

1) Analyse this RBK 50 Cent advert using the media codes you learned in the lesson: Technical, Written or verbal, Symbolic or non-verbal, Narrative. Write a paragraph for each one exploring the way meanings are created using those media codes.



Technical codes: dark lighting to show how serious this is, The focus is on him and not the background as it's blanc. 
Written/verbal codes: The dots represent how many times he was shot and it's written in a different font 
Symbolic/non-verbal codes: The fingerprints show that he could've been arrested or something. He is wearing army affiliated clothing to also show how serious he is being as well as his facial expressions. 


2) Next, analyse a print advert of your choice using the same media codes: Technical, Written or verbal, Symbolic or non-verbal, Narrative. Make sure you add your chosen print advert using the 'Add image' button in blogger (use Google Images to find the advert first and save it to your pictures or downloads).


Technical codes: Focused on the cigarette and there's a blanc background to help it focus more. 
Written/verbal codes: The slogan underneath is pretty smart as it says loading cancer while the cigarette itself is a loading sign slowly going down showing you that it'll soon be the end for you. 
Symbolic codes: The cigarette being a loading sign which symbolises death.  




Comments

Post a Comment

Popular posts from this blog

Clay Shirky: End of audience blog tasks

  Media Magazine reading: 1) Looking over the article as a whole, what are some of the positive developments due to the internet highlighted by Bill Thompson? The internet is only that wire that delivers  freedom of speech, freedom of assembly,  and freedom of the press in a single  connection. It’s only vital to the livelihood,  social lives, health, civic engagement,  education and leisure of hundreds of  millions of people (and growing every day).  The network connects us to other people,  it provides a great source of information, it  can be used for campaigning and political  action, to draw attention to abuses and fight  for human rights. It’s a great place for gaming  and education, which can also be used to make  a lot of money (for a few people) as well as  a place where you can meet your friends. 2) What are the negatives or dangers linked to the development of the internet? A  lot of bullying and abuse takes place there.  There’s pornography that you don’t want to  see, and
Read more

Regulation

  1) What is regulation and why do media industries need to be regulated? Systems of regulation are required  to provide rules and regulations to ensure that organisations operate  fairly. In the media industry there are several regulatory bodies that exist  to monitor the way that their industries work. 2) What is OFCOM responsible for? Broadcast media (TV  and Radio) are regulated by OFCOM – the OFfice of COMmunication  and the advertising industry is regulated by the Advertising Standards  Authority. 3) Look at the section on the OFCOM broadcasting code. Which do you think are the three most important sections of the broadcasting code and why? Section 1: Protecting the Under-Eighteens Section 2: Harm and Offence Section 3: Crime I think that the first 3 are the most important as the first one protects under aged children and the rest are for awareness purposes.  4) Do you agree with OFCOM that Channel 4 was wrong to broadcast 'Wolverine' at 6.55pm on a Sunday evening? Why?
Read more

Magazine practical task research and planning

Image
  Research:  1) Use Google to research potential magazines that you could use as your brand/design for this project.  Create a shortlist of  three  potential magazines and embed an example front cover from each one. We recommend looking at lifestyle magazines or a similar genre as these are more achievable to re-create. 2) Choose  one  of the three magazine brands to use for your project e.g GQ, Vogue or The Gentlewoman. Then f ind  three  different front covers for your chosen magazine and embed them in your blogpost. Analyse the fonts, colours and typical design. What is the language or writing style? How are the cover lines written? What camera shot is generally used for the cover image? You need to become an expert in the design and construction of this magazine and its branding.   Planning: 1) On a Word or Google document, plan your  main cover line  (also called the 'main flash') - this is the main cover story that links to your central image. "Akon the new face of h
Read more