Sephora Black Beauty Is Beauty CSP
Wider reading on Sephora Black Beauty Is Beauty: 1) What was Sephora trying to achieve with the campaign? By illustrating the history of beauty products and how they were mostly created by the black community and the guys who are depicted using makeup in the advertising, Sephora was attempting to highlight everything about "black beauty" and diversity in this campaign. 2) What scenes from the advert are highlighted as particularly significant in the articles? All of the videos of people wearing make-up, including some men, demonstrate the diversity aspect of the advertisement. Some scenes that would be highlighted include the split-screen images of the makeup and the archived image of the salon with black women in them. There is also another split-screen image of a plan of a hairbrush that was made by the black community. 3) As well as YouTube, what TV channels and networks did the advert appear on? To provide black entertainment on American TV, Oprah Winfrey and the BET c